For the fifth year running, more than a quarter of a million people connected with farming on LEAF Open Farm Sunday.

This year 250,450 people went out onto 365 farms from Jersey to Shetland.

Results from the visitors exit survey released by LEAF show the growing popularity and reach of the annual event with an 8% increase in people coming from urban areas and a 14% increase in visitors who had been to a LEAF Open Farm Sunday event before.

The main motivations for visiting a farm included “having a family trip out” (46%), “showing support for British farmers” (31%) and “finding out more about British farming and what farmers do” (23%).

Furthermore, 91% of visitors reported “learning something new” about farming with increasing levels of interest in finding out what farmers are doing to care for the environment. Many people reported they were “amazed to see how farmers are trying to balance crop production and protecting woodland, birds and pollinators” and “how much farming contributes to the environment.”

LEAF Open Farm Sunday Manager, Annabel Shackleton said: “This year’s results are exciting on so many levels. Once again, they show the power of LEAF Open Farm Sunday in connecting people – from both urban and rural areas – to where their food comes from, how it is produced and the farmers who make it all happen. We are making a strong impact in reaching out to people from urban areas, opening up opportunities to learn more about sustainable farming and the science and technology that lies behind it.”

“Interest this year from visitors wanting to learn more about how farmers are protecting our natural resources like soil and water, how they are using more renewable sources of energy and what they are doing to protect and enhance wildlife habitats has never been greater. It has been wonderful to read comments from visitors who want to support British farmers, care deeply about how their food is produced as well as being very interested in wider issues around sustainability, climate change and animal welfare.”

This year more host farmers opted to manage visitor numbers with 13% asking visitors to book in advance. There was also a 60% increase in smaller, more focused events with fewer than 50 visitors.

LEAF Open Farm Sunday 2020 will take place on Sunday, June 7 with registrations opening on the November 1 at farmsunday.org.